Promotional Campaign
The protein bar promotional campaign is focused on capturing all major aspects of the business through the use of various sources of advertising the major ones being Radio adverts and social media. These will be implemented during peak times and constantly on social media. Through these factors will allow the protein bar to be promoted through the use of word of mouth by customers, advertisement by gym managers and logos.
The main objective of our promotional campaign is to attract our target Audience which will be gym members, body builders, fitness professional and anybody seeking to maintain a healthy lifestyle. We will attract customers by providing cheaper alternatives to protein shakes and an more efficient way of purchasing protein based products.
Our promotional message will revolve around facts about our products and the relevant health effects and the ease of accessing protein based products with the right guidance from our staff.
The main objective of our promotional campaign is to attract our target Audience which will be gym members, body builders, fitness professional and anybody seeking to maintain a healthy lifestyle. We will attract customers by providing cheaper alternatives to protein shakes and an more efficient way of purchasing protein based products.
Our promotional message will revolve around facts about our products and the relevant health effects and the ease of accessing protein based products with the right guidance from our staff.